AI Insights · Timothy · April 2025
Top Ultracasual Games in New Zealand: Q1 2025 Performance
Explore the Q1 2025 performance of the top ultracasual games in New Zealand, with insights on downloads, revenue, and active users.
In the first quarter of 2025, New Zealand's ultracasual gaming market saw notable trends across leading apps, as reported by Sensor Tower.
Perfect Tidy by ABI GLOBAL LTD. experienced a fluctuating performance. Weekly downloads began strong at 6.3K early in the quarter, gradually declining to 2.4K by the end. Revenue peaked at $291 in mid-January, decreasing to $148 by March. Active users started at 17K, dropping significantly to 3.7K.
Satiszone: Perfect ASMR Tidy from Sonat Global showed an upward trend in active users, peaking at 5.5K in early February. Downloads decreased from 1.2K in January to 395 by March. Revenue saw a notable increase in mid-February, reaching $133, and ended the quarter at $102.
Mini Relaxing Game- pop it by stick hunter maintained a steady user base, with active users hovering around 4.7K. Downloads remained stable, averaging 600 per week, while revenue fluctuated slightly, peaking at $16 at the start of the quarter.
AMAZE! from CrazyLabs LTD observed a decline in downloads, from 1.1K to 442. Active users decreased from 3.3K to 2K over the quarter. Revenue remained minimal, peaking at $7 in mid-January.
Antistress - relaxation toys by JindoBlu saw a consistent active user base around 1.3K. Downloads showed a slight increase towards the end of March at 478. Revenue varied, peaking at $43 in late January.
These insights into New Zealand's ultracasual gaming sector highlight varying trends across different metrics. For more detailed analytics, visit Sensor Tower's platform.
